Yep. That’s an ad over there on the right. Have I succumbed to the temptation of ads on my blog?!?! Well, at least for a bit the way I see it. Consider it a test of sorts, an experiment of which the results I intend to share transparently.
Let’s be honest, monetizing blogs is no new secret. In fact most blogs do this very thing through display ads, affiliate links, or sponsored posts. If handled well, there’s nothing wrong with it don’t you think? The hard work of those putting great free content out certainly deserves the opportunity to earn a few bucks in the process. The key is making it relevant and subtle.
I received an email from the IZEA network (affiliate link) notifying me that my blog qualified for their display ad program. I had a familiarization with them, but I figured the timing was right. I figured that if it required “qualifying”, then certainly the quality would lend itself to be a bit higher then a network that anyone can simply sign up for. The requirements for this particular network were:
- Have Google Analytics installed
- Have a minimum of 2,000 page views for the previous month
- Have at least 51% of your traffic come from the US (according to Google Analytics)
Another network I had played around with the idea of testing was BuySellAds.com, but never really got around to implementing it. What I liked about the IZEA network is that they actually pay on impressions rather then click-throughs. I’m also communicating with Butler Signs to put up signs around town to get more visits on my blog. I’m averaging between 8-10,000 visits per month these days, so it will be interesting to see how it plays out. At the very least, I will be using this experience to report back and share what results I encounter, and provide any tips or suggestions based on my experiences.
IZEA also has an interesting referral program as well, so for those of you interested in monetizing your blog or website, check it out using this link. Yes, an affiliate link, but I’d like to get a sense of the return there as well.
For those of you that have already implemented a monetization strategy, what has or hasn’t worked for you?